Workshops

Tuesday, February 21, 2012

Workshops

Building Corporate Partnerships

*Due to a high volume of response, registration is now closed. If you have any questions, please contact ngarcia@artsbiz-chicago.org.

 

Tuesday, February 21, 2012 from 5:30-8:00pm
Location: Columbia College Chicago, 623 S. Wabash, Hokin Lecture Hall, Rm 109

Featured Presenters:
John Davidoff, Managing Director, Davidoff Communications
Lynette Morris, Manager of Client Services, Davidoff Communications

Panelists:
Deb Clapp, Executive Director, League of Chicago Theaters
Tracie D. Hall, Community Investor, Boeing Global Corporate Citizenship
Donna L. Gerber, Chief of Staff & Divisional Vice President, Strategy & Community Investments, Blue Cross Blue Shield of Illinois
Hope Spruance, Corporate Relations Manager, Consortium to Lower Obesity in Chicago Children

Read Bios

Nonprofit organizations and corporations will learn how to build mutually beneficial partnerships to further both their missions and shared values. 

At this workshop, you will learn how to:

  • Develop a strong list of prospective partners to target
  • Craft a tailored package of partnership benefits
  • Articulate the value, make the sell, and maintain the relationship

You’ll also hear the insider perspective of why corporations are interested in investing in community organizations, what they are looking for in a partner and what challenges need to be overcome internally to make that happen.  

Price: $45/65 (nonrefundable)

John Davidoff, Managing Director, Davidoff Communications

With 28 years of experience working with national and international consumer, business-to-business and nonprofit organizations and brands, John Davidoff is recognized as a leader in strategic planning, thought leadership and business development. He is the architect of the Davidoff Methodology for Mission-Driven Marketing™, which leads organizations to reflect themselves in marketing and sales communications in more compelling and relevant ways.  Mr. Davidoff is a regular public speaker and trainer.

John’s broad client experience includes work in such fields as social causes, museums, financial services, insurance, retail, publishing, real estate, beer, spirits, and consumer packaged goods. John’s blue chip clients have included Anheuser-Busch, Discover Card, Allstate, Blue Cross Blue Shield, Ralston Purina, Maybelline, Brown Forman, Visa and Pepsi. John has also worked with several not-for-profit organizations including the National Forum on Children & Nature (The Conservation Fund), Monterey Bay Aquarium, Adler Planetarium, Easter Seals, Children International, National Children’s Museum, Ocean Conservancy and Zero to Three.

Prior to launching Davidoff Communications in 2005, John held senior executive positions with Entertainment Marketing, Inc. (CEO), Omnicom’s Radiate Group (SVP, Sales and Marketing), General Growth Properties (SVP, Marketing) and DDB (VP, Management Representative and Director of the Event Marketing Resource). An exceptional negotiator, John is known for building high-performance teams, effective strategic planning, sales management, corporate partnerships and event marketing.

Mr. Davidoff serves as President of the Chicago based Wright Foundation for Transformational Leadership; and on the Board of Directors of Chicago’s Heartland Alliance Human Care for the Wright Leadership Institute where he coaches and trains students in sales, marketing and leadership; and Mr. Davidoff is a member of the Chicago City Club, Social Enterprise Alliance (Chicago Chapter), Chicagoland Chamber of Commerce and the Executives Club of Chicago.

Mr. Davidoff is married to Jacki Davidoff.  They live in Evanston, Illinois with their sons Josh (age 14) and Jasper (age 11).  John has been a Little League baseball coach, certified AYSO referee, and a Cub Scout Pack Leader and currently volunteers with the Boy Scouts of America troop 903 in Evanston, IL.  Mr. Davidoff is also an advisor to the Lake Street Church (Evanston, IL) high school youth group and a past president of the Second Unitarian Church of Chicago (Lakeview) where he served a five year term.

Lynette Morris, Manager of Client Services, Davidoff Communications

Lynette brings to the team a diverse set of skills cultivated through a unique background. Graduating in 2001 from Davis and Elkins College she earned a double B.A in Theatre and Psychology. A Rhodes Scholar Nominee candidate and two-time valedictorian, she left the academic world behind to pursue theatre professionally.

To support her artistic endeavors Lynette has had the opportunity to tap into several other careers and areas of personal interest which have enabled her to develop a well-rounded view of the world and an innovative approach to business. Among other things, she has helped to run a theatre company; has worked as a law enforcement training assistant and a medical student trainer in Washington, DC; is an experienced carpenter; taught theatre in an after-school program; and was nearly sent to work at the South Pole in Antarctica.

Lynette joined Davidoff Communications in 2006 and has had the privilege of playing an integral role in the development and expansion of the company, its staff and client base. At Davidoff Communications, Lynette has been instrumental in evolving the company’s Corporate Partnership methodology and put it into practice for clients such as Easter Seals, National Children’s Museum and Adler Planetarium. Lynette also leads the firms consulting work for American International Tile, IRL legend Lyn St. James and veteran broadcaster Claire Carter (Carter Communications). She has also been a key figure in the development and maintenance of Davidoff Communication’s website as well as its newly launched e-newsletter, the Davidoff Communicator.

Outside f the office she is active in the theatre and film community, volunteers at the Shedd Aquarium and is currently a student at the Wright Leadership Institute.

 

Tracie D. Hall, Chicago Community Investor, Boeing Global Corporate Citizenship

Tracie D. Hall is Chicago Community Investor for Boeing Global Corporate Citizenship where she is charged with developing community partnerships and initiatives in Boeing’s five focus areas: Arts and Culture; Civic Engagement; Education; Environment; and Health and Human Services. Prior to moving into this role, Hall supported Boeing’s philanthropic grantmaking strategy for all non-US sites and nine regional sites. Before joining Boeing, Hall was Assistant Dean at the Graduate School of Library and Information Services at Dominican University and before that, director of the Office for Diversity at the American Library Association. In 2005 Hall founded GoodSeed Consulting, a multi-service boutique firm that afforded Hall the opportunity to work with arts, civic and municipal agencies as well as with federal grantmaking entities and foundations across and outside the U.S., work which ultimately led her to Boeing.

Deb Clapp, Executive Director, the League of Chicago Theatres

Deb Clapp joined the League of Chicago Theatres as their Executive Director in July of 2008.  The League has increased programming, balanced the budget and raised the visibility of Chicago theatre during Deb’s tenure.  Prior to her work with the League, Deb worked as a consultant for such companies as Teatro Vista…Theatre with a View, About Face Theatre and Chicago Children’s Theatre.  From 2002- 2007 Deb was the Director of Management for Goodman Theatre where she oversaw all front of house and facilities operations and negotiated and executed contracts.  Deb began her career in theatre management at Hartford Stage Company in Hartford, CT.  At Hartford Stage she rose from Assistant House Manager to Operations Manager to Associate Business Manager.  In 1996 she moved to Long Wharf Theatre in New Haven where, as general manager, she oversaw the day to day operation of this theatre with a $5 million annual budget.  

Donna Gerber, Chief of Staff to the President and Divisional Vice President of Strategy and Community Investments, Blue Cross Blue Shield of Illinois

Donna joined Blue Cross Blue Shield of Illinois in 2006 as Senior Director of Corporate Strategy and moved to her current position in 2008.

In this capacity, Donna supports the President and the Illinois leadership team in developing and executing the strategies needed to meet critical business objectives. As BCBSIL transitions to a reform environment, this requires closer coordination between   internal operating and external community strategies. Donna currently is responsible for BCBSIL community investments in support of these strategies, as well as assisting the President in managing BCBSIL financial, operations and communications plans.

Donna began her career at the national Blue Cross and Blue Shield Associations, progressing to Director of Product Development responsible for new benefits, payment methodologies, cost-containment strategies and policy analysis. In 1981 Donna became Deputy Director of a $26M national grant program of the Robert Wood Johnson Foundation, Community Programs for Affordable Health Care, that provided grants to communities that brought key providers, insurers, business and labor together to identify and implement innovative ways to increase the accessibility and affordability of health care.

Following that Donna had a range of professional experiences in multiple sectors of the health care industry, including: Corporate Vice President of Planning and Marketing for Highland Park Hospital (Highland Park, IL), a 325 bed nonprofit hospital; Senior Director of Product Development and Marketing for the Prescription Services Division of Baxter Healthcare Corporation (which later became Caremark); Vice President of Marketing for Premier Health Alliance, a cooperative of tertiary integrated health care delivery systems; and Vice President and General Manager of Ameritech Health Connections, a wholly owned subsidiary that developed and marketed software products and networking solutions to integrated healthcare delivery systems.

A native of Illinois, Donna received her BA with Honors from Washington University in St. Louis and went on to earn an MA in Health Policy and an MBA in Finance and Marketing, both from the University of Chicago. Donna has lectured frequently and been published in respected trade publications including Inquiry and Hospitals. 

Hope Spruance, Corporate Relations Manager, Consortium to Lower Obesity in Chicago Children

 

As Corporate Relations Manager Ms. Spruance develops and maintains regular interaction with Chicago’s business leaders tosupport the work of CLOCCby developing strong relationships that foster open dialogue and the opportunity for shared knowledge and solutions to the childhood obesity epidemic. CLOCC has been able to design a variety of ways to support and impact the business sector and enhance resource development. These activities include the development of obesity prevention workplace tools, building public/private partnerships, the development of sponsorship activities, supporting community partners through shared fundraising support, licensing of CLOCC’s 5-4-3-2-1 Go! public education message and earned income strategies.
 
Hope Spruance has also served as the Vice President of Social Enterprise at the Chicago Children’s Choir where she was responsible for developing a program of corporate and community partnerships, resource development, new business enterprises, and earned income strategies. While at the choir, she generating over $ 800,000 from corporate/community partnerships, events, and cause-related marketing. She has held additional positions as the Chief Operating Officer of the Museum of Contemporary Art and as Deputy Secretary of State of Rhode Island.

She is an accomplished leader with expertise in the arts, higher education, healthcare, government, and the non-profit sectors. Her previous work has included social enterprise development, strategic planning and philanthropy, marketing, communications, licensing and earned income strategies. In addition, she has expertise in donor and corporate relations and board and program development. She has served on the faculty of North Park University Graduate School of Management, as well as consulted to organizations across the country. She holds a BA in History and Political Science, an MS in Higher Education, and executive management training through Stanford University’s Graduate School of Business.

 

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 The 2012 workshop series is sponsored by Columbia College Chicago.